One of the misconceptions in the sports world is that a sports person gets in shape by just playing or taking part in his/her chosen sport. If a stationary level of performance, consistent ability in executing a few limited skills is your goal, then engaging only in your sport will keep you there. However, if you want the utmost efficiency, consistent improvement, and balanced abilities sportsmen and women must participate in year round conditioning programs. A method of improving muscular strength by gradually increasing the ability to resist force through the …

I have recently been doing some core stability based strength and conditioning work for an un-nameable pro golfer that has greatly improved his performance by increasing balance during what is a vigorous swing. Core stability exercises mostly completed using a fitball were used and the exercises were completed slowly for 1 minute repetitions. This is nothing new but is particularly effective when doing core work as motion quality is vital for maximising exercise effectiveness. They included lots of balancing exercises that appeared to have no relation to golf but directly activated core …

With a physically demanding job that is prone to erratic hours, its often very difficult to manage both your time and your energy appropriately to balance both your professional and your personal life. Below are a few ideas on how to get it right. There are 8 elements that make up the content of your weekly life: 1)Health 2)Wealth 3)Family and friends 4)hobbies and fun 5)relationships 6)career/job 7)personal space and 8)contribution/spirituality. These make up something called the wheel of life and you rate yourself on each out of 10 at …

Although most of the HomeHealth Fitness trainers are in London, a couple of us are in kent in Tunbridge Wells and Maidstone. A different approach to marketing is required out here. I have found that in small close knit areas word of mouth is by far the best method for generating new clients. In order to encourage this networking is now vital. It is via this that I met with Charlotte Cunliffe who is a brilliant sport and remedial massage therapist based in Tunbridge Wells. I used to have 1 massage per week …

So with every time I give out my email address either to purchase something online or even to buy things in shops I get an ‘e newsletter’ or something similar from that company. I gather this is called follow up or follow on marketing. The question is do I do this to my current clients and/or enquiries? What I do know is that it irritates me, which is a bad start and the reason I’ve not done this up until now. I suspect the secret will be to give people an …